Process & Execution
Rocks™
The 3–7 most important priorities for the company — and for each individual — for the next 90 days. Named after Stephen Covey’s ‘Big Rocks’ concept. Every Rock has one owner who is accountable for completing it by the end of the quarter. If everything is a priority, nothing is.
In Plain English
Your top priorities for the next 90 days. Not tasks — big, meaningful things that will move the company forward if you complete them.
Related Terms