Tools & Documents3YP

Three-Year Picture™

A vivid, specific description of what your business looks like three years from today — revenue, employees, offerings, market position, and what the company feels like to work in. It bridges the 10-Year Target and the 1-Year Plan, making the future tangible enough to work toward.

In Plain English

A snapshot of your business three years from now, specific enough that everyone can see it clearly.

What it looks like in practice

The team writes a future date, revenue, profit and measurables, then ten or so bullets describing what the company looks like then: headcount, locations, services, key seats filled.

The common mistake

Writing numbers without a picture. The bullets are what let everyone see the same company, and they are what the One-Year Plan is built from.

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